Análise das acções de sensibilização ambiental na Polymoz, Lda. Maputo

Abstract

The present research was conducted at Polymoz Lda company with the aim of analyzing environmental awareness actions that promote a pro-environmental stance within this company. This study begins with an understanding of the employees' perspective on environmental awareness. It describes the environmental awareness initiatives undertaken in the industry and assesses their impact on workers' adoption of environmentally friendly behaviors. The study employed both qualitative and quantitative approaches with a descriptive character. Data collection involved semi-structured interviews with a sample of 30 employees out of a total of 42. Data analysis was conducted using content analysis. The research found that industry workers perceive environmental awareness as environmental education. However, there are those who view environmental awareness as actions with an emphasis on activities such as beach cleanups. In the industry, environmental awareness actions are conducted during meetings, although they lack structure and often focus on hygiene and workplace safety issues. Finally, despite irregularities and disparities in content approaches, the awareness actions aimed at changing employees' behavior are evident in how they show concern for resource conservation and workplace cleanliness. It is recommended to integrate environmental issues in a planned manner to further encourage a pro-environmental stance. Thus, it is recommended to hire an environmental educator and develop an environmental education program that clearly outlines environmental awareness actions