Avaliação dos critérios e factores motivadores para adesão ao Selo Limpo & Seguro pelos estabelecimentos turísticos em Moçambique

Abstract

The present work deals with the evaluation of the criteria and motivating factors for adherence to the Clean & Safe Seal by tourist establishments in Mozambique. For the materialization of this work, the research used, bibliography and field work through the online interview guide, created through the Google Forms platform, made available through email, as well as telephone connections to see if they respond depending on your availability. Its general objective is to assess the perception of operators in the tourist industry regarding the criteria and motivating factors for joining the Clean & Safe Seal in Mozambique. With results, the study found that the main criteria and motivating factors for adherence to the safe clean seal in Mozambique, highlighted by the tourist establishments surveyed the following: safety, hygiene and cleanliness, credibility and viability; the viability of the established criteria as one of the main criteria and factors for membership, being seen very easily for their membership by the surveyed tourist establishments. In anotherm aspect of the study, the challenges associated with image management within the Selo Limpo & Seguro program that makes part of educating about the policy to employees as well as customers, is one of the motivating factors to adhere to the Clean & Safe Seal in Mozambique.(TRADUÇÃO NOSSA)