Gestão de informação nos empreendimentos turísticos: um estudo de caso do Município de Xai –Xai, 2015-2019

Abstract

The management of information in tourist developments in the Municipality of Xai-Xai is crucial for the creation, promotion, sale of its services and dissemination of existing tourist potential. Thus, this study has as its theme, Information Management in Tourism Enterprises, a case study, the Municipality of Xai-Xaie has as its objective, to understand the information management process. For this purpose, fieldwork was carried out based on the interview technique, applying a questionnaire to 15 managers of tourist developments to understand the mechanisms adopted for collecting, classifying, storing and disseminating information. compliance with information quality criteria. However, at the stages of search and dissemination, most do not properly consult reliable sources and disseminate information via word-of-mouth and leaflets with less coverage for tourists. There was inefficiency in the management of information due to the weak command of ICT by professionals, some enterprises also do not have an information system. to friends and family, and while traveling use signposts. Therefore, through the statistical and comparative method, the results were analyzed and discussed with the theoretical framework, where it was possible to understand that there are gaps in the information management process in these projects. From the study carried out, it was concluded that, in order to face the challenges, it is pertinent to adopt good information management techniques and create an effective information system in tourist developments, to help with the flow of tourist information for tourists and boost the development of tourist activity in the Municipality of Xai-Xai. (TRADUÇÃO NOSSA)