A Sazonalidade turística no Município de Inhambane – reflexões e desafios

Abstract

Tourist seasonality is characterized by fluctuations in demand throughout the year, generally associated with different seasons in the tourist market, namely: the high season, where most of the demand is concentrated; the middle season, where there is a reduction in tourist demand, and the low season, where demand is very low. The present research adopts as its object of study the Municipality of Inhambane, focusing on the theme of tourist seasonality. The main objective of the research aims to study strategies to face the tourist seasonality in the Municipality of Inhambane. The interest in understanding strategies to reduce tourist seasonality in the Municipality of Inhambane constitutes the motivation for the proposal of this theme, as its predictability allows us to anticipate strategies and develop mechanisms that reduce its impact. The methodological approach that characterizes this research is known as qualitative research. As for the objectives, it is classified as exploratory research being that descriptive, explanatory and statistical methods were used for the analysis and writing of the data collected through technical procedures such as literature review; preparation of field work; data collection; analysis, interpretation and processing of data, preparation of the final report through an interview and questionnaire. After an analysis of the causes, and based on the tourist potential that the municipality has, it was possible to present some management measures that allowed the government and tour operators to obtain information on strategies to reduce tourist seasonality in the municipality, among which : diversification of offer (TRADUÇÃO NOSSA)